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Boost Your B to B Marketing Copy: 3 Major Copywriting Blunders and How to Correct Them
When you're writing or evaluating copy for a B to B marketing (also referred to as "business to business" marketing) campaign of any kind, you may think it's only appropriate to write formal copy in which you refer to yourself as "we" or "our...
Copywriting for SEO
Someone beautifully quoted, "You can stroke people with your
words".
For a writer, there is nothing more fulfilling then creating a
new piece, an original article that benefits his reader. Writing
anything involves, thought, research,...
How To Find Freelance Copywriting Jobs
Your goal is to land a few nice, secure freelance copywriting jobs, but how do you get them? The most important factor in finding these jobs is that you pursue the job you are looking for with all of your ducks in a row, so to speak. Here are a...
Understanding That Online Writing is Business Writing Will Make You a Fortune
Never before in the history of the business of writing have opportunities opened up and presented themselves in such a large quantity and scale for writers to easily win so much regular business and revenue. If you know anything about writers of...
Writing for Dollars - How to get Started
“When you provide good information from which readers can learn and profit, people are more likely to buy your products and services.” - Heidi Richards - So just how do you get started? The first step, of course is to write the article. The...
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Ways To Promote Your Business When Your Passion is Writing
There are at least a "zillion" ways you can market yourself and your business. Marketing intelligently means finding what you're passionate about and then using your passion to market. If you are passionate about writing, below are some ways to promote your business.
Publish an ezine using your original content. You have 7 choices on how do develop your newsletter. www.coachmaria.com/articles/ezinechoices.html
Each quarter, take the best of your articles and place them in your in-print newsletter to use as part of your marketing materials. Send a copy to your friends, colleagues, family and potential clients.
Place articles on your website. Include a line on each page that allows your article to be used by others, with permission. Then include a link to your email address.
Submit articles to Article Banks on the Web. Find links to article banks at www.coachmaria.com/articlebanks.html This way your articles have the chance of getting picked up by other ezines, helping you to reach a broader audience.
Create an elist especially for other ezine authors who look for original articles by other writers.
Promote your article through the signature line of your email.
Make it easy for people to request your article by placing it in an
auto-responder. Some auto-responders sites are: www.ez-responder.com, www.webmailstation.com, www.fastfacts.net, http://www.sendfree.com
Send articles to your local newspaper (make sure you include your own copyright information and bio*
Mail, through the Post Office, new articles to your former clients, current clients and potential clients. Include a hand written note and your business card.
Pass your new articles out at networking meetings. People seem to take this type of newsletter more quickly than a brochure (just my personal observation).
Subscribe to some elists that are set up for authors to publicize their work. Make sure that you change your subscription to digest mode! I subscribe to a few on yahoogroups.com and topica.com Conduct a search using the words promote articles, advertise articles, or submit articles. There are new lists popping up all the time.
About the Author
Maria Marsala is an internationally known Business & Life Coach-Consultant. She has blended her career as a Wall Street trader and manager, community activist, and experience as a consultant with training from Coach U to create Maria's Place for Holistic Evolution. Subscribe to "Helping You and Your Business Grow", a free weekly ezine at www.coachmaria.com
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